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NEW! Social Media For Business Webinars

July 31st, 2013

Social Media For Business Webinars

Social Media For Business Webinars

Anyone who is using Social Media For Business knows how challenging it can be to keep up with the latest changes in Social Media.


It’s challenge enough for the “big guys” to keep up with what’s happening in social media, let alone for small and medium sized businesses to stay up to speed.


Getting the most recent, relevant Social Media information can be difficult, if you’re just waiting for a new seminar to come out.


For that reason, we have just released “Social Media For Business Webinars,” which are essentially online business seminars, so that you can get the most up-to-date information you need for using Social Media for business.


You can sign up and access these “Social Media For Business” training webinars at

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How Many People Use The Top Social Media Services And Apps?

June 11th, 2013




I’m always asked for statistics on the major social media networks and how many people are using them. I found this great list here, showing how many people are using the top social media services and apps from around the world.


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Are you breaking the latest Facebook Cover Photo Rule?

May 9th, 2013

Are you breaking the latest Facebook Cover Photo Rule?


I’ve had lots of questions on what businesses are allowed to put in their cover photo here on Facebook, so thought I’d do a general update for you all. In recent changes to Facebook Page terms and conditions, the restrictions to adding calls to actions and contact details on your cover photo have been removed but that doesn’t mean you can simply write an advertising piece on your Cover Photo.


Facebook rules and regulations change all the time (as I’m sure you all are well aware) and the most important recent change to their Facebook Page terms restrict the amount of text in cover photo images to 20% of the image.


Full facebook page terms are here:


What this means is that, even you do not have very much text in your cover photo, if that text is large, or spread out across the page, it may take up much more than 20% of the Cover Photo and be ‘technically’ in breach of Facebook’s terms.

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Facebook Page Cover Photo Rule Changes

March 25th, 2013
If you have set up a Business Page on Facebook to promote your business, then you should already be aware that there are terms and conditions of use for all elements on this page. In particular the cover photo, to date, has had strict rules limiting the amount and type of text that could be included.

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From 0 to 4Billion The History of YouTube [Infographic]

February 20th, 2013

Copy of A_Brieg_History_of_YouTube_profile_image
I’m off to talk to YouTube and Facebook today! Yep really. Well ‘sort’ of…..
You see there are representatives of Facebook and YouTube/Google at Web Wednesday tonight on the Sunshine Coast. It’s a sold out event but if you still want to join us, and you read this in time, you can view the livestream here on The Creative Collective’s Facebook page from 6pm (EST Australia) on Wednesday, 20/2/13.

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Facebook Australia Video – Stats and Facts of Facebook Usage in Australia

January 25th, 2013

I spend much of my time training in social media and keynote speaking throughout Australia. Often, at these events, I am asked how many people are using Facebook in Australia and the demographics of Australian members of the largest social media network.

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Zoe Wyatt Social Media Specialist Speaking in New York

October 28th, 2012

Love that headline! Well I plan to love that headline, as you see it’s not happening just ‘yet’. New York New York in Las Vegas

Werner Kunz via Compfight
I am in a ‘New York State of Mind’ as I’m finalising my travel arrangements for the All Facebook Marketing Conference on the 4th -5th of December, 2012. I’m not traveling all the way from Australia for a 2-day conference though. I’ll be meeting clients, colleagues and connections across the USA over 2 weeks. I have already committed to an intimate facebook advertising optimisation bootcamp (think hackathon for facebook advertising) and extended mastermind session with some key contacts (and friends).

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One Billion People on Facebook

October 4th, 2012

This morning Mark Zuckerberg announced that there are now more than 1 Billion people using Facebook (actively) each month!

The full announcement and key metrics listing can be found over on, of course, Facebook at this link:

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Is Facebook Showing Your Private Messages to the World?

October 2nd, 2012

That’s the headline I got hit with as I opened my computer up today, but is the sky really falling? Has Facebook really taken my personal, so called “private messages” and plastered them all over my profile timeline for the World to see?

chickenlittleCreative Commons License Geoffrey Chandler via Compfight

I’m going to explain exactly what has changed on Facebook in the last week and what action you should take to ensure only information you want shared is shown on your facebook timeline, but first let me make something clear….

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Free Infographic Tool and Branding in Social Media

July 18th, 2012

Infographic zdeluca vs SocialMediaSCut
What’s in a name? In the offline World of marketing your brand ‘name’ is important to correctly portray your companies product/services and business ethos in a way that’s appealing to your ideal target market. But, in the world of social media, ‘brand names’ and ‘branded names’ can be confusing.

Let me explain, better still let me show you what I mean, and bonus is I get to share a cool free infographic creation tool with you at the same time ;-)

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