May 9th, 2013
Are you breaking the latest Facebook Cover Photo Rule?

I’ve had lots of questions on what businesses are allowed to put in their cover photo here on Facebook, so thought I’d do a general update for you all. In recent changes to Facebook Page terms and conditions, the restrictions to adding calls to actions and contact details on your cover photo have been removed but that doesn’t mean you can simply write an advertising piece on your Cover Photo.
Facebook rules and regulations change all the time (as I’m sure you all are well aware) and the most important recent change to their Facebook Page terms restrict the amount of text in cover photo images to 20% of the image.
Full facebook page terms are here: https://www.facebook.com/page_guidelines.php
What this means is that, even you do not have very much text in your cover photo, if that text is large, or spread out across the page, it may take up much more than 20% of the Cover Photo and be ‘technically’ in breach of Facebook’s terms.
Read more
March 25th, 2013

If you have set up a Business Page on Facebook to promote your business, then you should already be aware that there are terms and conditions of use for all elements on this page. In particular the cover photo, to date, has had strict rules limiting the amount and type of text that could be included.
Read more
February 20th, 2013

I’m off to talk to YouTube and Facebook today! Yep really. Well ‘sort’ of…..
You see there are representatives of Facebook and YouTube/Google at Web Wednesday tonight on the Sunshine Coast. It’s a sold out event but if you still want to join us, and you read this in time, you can view the livestream here on The Creative Collective’s Facebook page from 6pm (EST Australia) on Wednesday, 20/2/13.
Read more
January 25th, 2013

I spend much of my time training in social media and keynote speaking throughout Australia. Often, at these events, I am asked how many people are using Facebook in Australia and the demographics of Australian members of the largest social media network.
Read more
October 28th, 2012
Love that headline! Well I plan to love that headline, as you see it’s not happening just ‘yet’. 
Werner Kunz via Compfight
I am in a ‘New York State of Mind’ as I’m finalising my travel arrangements for the All Facebook Marketing Conference on the 4th -5th of December, 2012. I’m not traveling all the way from Australia for a 2-day conference though. I’ll be meeting clients, colleagues and connections across the USA over 2 weeks. I have already committed to an intimate facebook advertising optimisation bootcamp (think hackathon for facebook advertising) and extended mastermind session with some key contacts (and friends).
Read more
October 4th, 2012
This morning Mark Zuckerberg announced that there are now more than 1 Billion people using Facebook (actively) each month!

The full announcement and key metrics listing can be found over on, of course, Facebook at this link:
http://newsroom.fb.com/News/457/One-Billion-People-on-Facebook
Read more
October 2nd, 2012
That’s the headline I got hit with as I opened my computer up today, but is the sky really falling? Has Facebook really taken my personal, so called “private messages” and plastered them all over my profile timeline for the World to see?

Geoffrey Chandler via Compfight
I’m going to explain exactly what has changed on Facebook in the last week and what action you should take to ensure only information you want shared is shown on your facebook timeline, but first let me make something clear….
Read more
July 18th, 2012

What’s in a name? In the offline World of marketing your brand ‘name’ is important to correctly portray your companies product/services and business ethos in a way that’s appealing to your ideal target market. But, in the world of social media, ‘brand names’ and ‘branded names’ can be confusing.
Let me explain, better still let me show you what I mean, and bonus is I get to share a cool free infographic creation tool with you at the same time
Read more
June 9th, 2012

Wow Facebook have rolled out MORE advertising options today!
With the launch of mobile-only ads there are now 5 different Facebook advertising placement options appearing in ads units – either on the right hand side of the page and/or in the newsfeed (like regular posts).
Read more
June 2nd, 2012
Wow what a day in Facebook – new features galore have been rolled out. You can now set different levels of Admins for Facebook Pages that have varying levels of access and features (so you can limit the things certain admins can do on your business page).
Full details are on Facebook’s Admin Roles help page but, in summary, the chart below shows you the admin types and the roles each can perform:

Read more